At Streamtime, I led design as a strategic driver of the business. As Head of Design, I owned the end-to-end product experience – spanning product design, UX, research, brand and growth – and partnered closely with the founders and leadership team to shape product vision and strategy. I built and led a multidisciplinary design team, established a robust research practice, and embedded design deeply into how the company operated. From defining the visual language and design system to crafting customer journeys and shipping product at pace, my focus was on creating work that delivered meaningful value for users while driving sustainable commercial growth.
At Streamtime, I led design as a strategic driver of the business. As Head of Design, I owned the end-to-end product experience – spanning product design, UX, research, brand and growth – and partnered closely with the founders and leadership team to shape product vision and strategy. I built and led a multidisciplinary design team, established a robust research practice, and embedded design deeply into how the company operated. From defining the visual language and design system to crafting customer journeys and shipping product at pace, my focus was on creating work that delivered meaningful value for users while driving sustainable commercial growth.
