Nike engineered the Mercurial Superfly for one thing only: explosive speed. To launch the boot, we created the Mercurial Speed Room - an innovative pop-up experience that seamlessly fused physical trialling with digital tracking in realtime. Then we invited Sydney’s top young footballers to go head-to-head to find out who was the fastest player in the city.
Nike engineered the Mercurial Superfly for one thing only: explosive speed. To launch the boot, we created the Mercurial Speed Room - an innovative pop-up experience that seamlessly fused physical trialling with digital tracking in realtime. Then we invited Sydney’s top young footballers to go head-to-head to find out who was the fastest player in the city.
Nike engineered the Mercurial Superfly for one thing only: explosive speed. To launch the boot, we created the Mercurial Speed Room - an innovative pop-up experience that seamlessly fused physical trialling with digital tracking in realtime. Then we invited Sydney’s top young footballers to go head-to-head to find out who was the fastest player in the city.
