What does it mean to be you? To be you is to be human. With all of your human qualities. Fallible, distractible, passionate, obsessive, eager, uncertain, forgetful, intimate, generous, impatient, whimsical. On TV and in cinema we showed Australian's what they could do with the best of Google at their fingertips. Online we ran pre-rolls, YouTube content and digital display. Ready for distractedly-fallible, passionately-obsessive, eagerly-uncertain, forgetfully-generous, impatiently-intimate, wonderfully-whimsical you.